Tag: facebook branding

Facebook Mobile Ads Win Retail Mobile Social

Have you ever thought about how much time you actually spend on social media apps on your phone? How often you check Facebook, Instagram or Twitter? Beyond seeing what you’re friends are up to, these platforms have transformed into tools that we use everyday to make decisions about everything from where to eat, what to […]

Facebook Source Metrics

This August, Facebook was at it again, fiddling with their news feed so social marketers like us have to change their strategies at a moment’s notice. It’s hard to be an “expert” when the technology changes every few months – but that is what is so exciting about being in this industry. Brands now need […]


Online businesses are constantly looking for new and innovative ways to efficiently promote their products. Recently, the newest method has been through various types of social media marketing campaigns. You’ve undoubtedly seen the ads that seem oddly in tune with your interests (you can thank the big data analysts for those – it’s no secret […]

As of last Friday, all Facebook Pages are no more. Facebook has transformed all fan and company pages into timeline, a feature with strong branding implications, requiring various changes to managing your page… and it has caused quite a stir. Facebook is like Madonna – always reinventing itself – but there’s no need to panic, […]