Tag: social media management

diagram of a single stream feed reader

Part 1: What’s rolling around my brain at the moment I’ve been an avid blog reader for years. Over time, I’ve carefully cultivated and selected only the most interesting content to me, on a few topics that are near and dear to my heart: Design Psychology Technology I collected about 100 blogs in my daily […]

Jeremy Lin Social Media

It’s official: social media and sports are an item. From ice hockey to the Olympic Games, social media is playing a huge role in the sporting world. Networks and newspapers are showcasing social media experts, athletes are testing the waters, while policies monitoring their actions are popping up daily and fans are feeling closer to […]

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Driving social media success comes down to one factor: CONTENT! Anyone can set up a Facebook Page or Twitter account, but that doesn’t guarantee online community growth, engagement or sales. Think of social platforms as sales channels. They help push out content that helps foster authentic conversations in your online communities. They just don’t look like […]

This has been around for a little while but Olivier Blanchard hits the nail right on the head with this presentation about social media ROI, management and monitoring.  One of the best things about it is that it obliterates the myth that social media is free.  It may be a lot cheaper than traditional media […]