Tag: social media platform

SEO Social Media Hand in Hand Source Metrics

Search as a channel for e-commerce sales? It’s no secret that one of the quickest and most efficient ways to proactively find whatever product or service your heart desires these days, whether it’s a pizza or a car, is to conduct a search on Google, using a few choice keywords. Search is BIG business (disclosure, […]

Source Metrics Social Commerce Attribution

Last week I saw some of the most outrageous headlines  in response to some new data unearthed by Monetate’s ECommerce Quarterly Report about social commerce. Behold some of my favourites: image via Venture Beat VentureBeat : “Social commerce is like a unicorn: beautiful, alluring, and almost totally imaginary” Nichevertising: “Disturbing Ecommerce Data Your Social Media Manager is Hiding […]


As we predicted, user-generated video content has taken off in a big way in the New Year. January 25th marked the launch of Vine, a six second long video sharing service by social media giant Twitter. In the few short weeks since it’s inception, the app already has hundreds of thousands of users creating innovative […]


The New Year is a fantastic time to forage around for opportunities to refresh your brand’s social media marketing strategy. Chances are, you already have a personal Google+ page that you signed up for upon its inception in 2011. It provides an interesting alternative to Facebook, offering more privacy options and a customizable interface for […]

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Evemi, a new interest-based social messaging board, launched in August and we decided to try it out to see how far it’s come in the three months since it was approved for public use. Initially apprehensive about Evemi’s similarity to other social messaging boards such as the massively popular Pinterest and Tumblr, we wondered how […]